Is The Fenty Beauty Foundation Really Worth The Hype?

Fenty Beauty foundation

It has almost been three years since Rihanna launched her makeup line. Fenty Beauty — trademarked by the superstar’s surname — is the makeup brand that changed the representation of diversity within the beauty industry. The Pro Filt’r Soft Matte Longwear foundation first started out with 40 shades and has since been upgraded to include 10 more. Makeup gurus and customers have always raved about the foundation because of its longevity, coverage, and versatility for different skin types.

For those who are seeking a foundation upgrade, we have researched and balanced out the pros and cons for you to assess. If you’re looking to purchase the Pro Filt’r Soft Matte Longwear Foundation, here are some of the advantages and disadvantages that you can expect:


Good coverage

The Pro Filt’r Foundation from Fenty Beauty can correct discoloration from the skin easily. One or two pumps will suffice for medium coverage. If that’s not enough, add an extra two or three pumps, and then apply the product quickly with a beauty blender. 


Customers have reported that the Pro Filt’r Foundation can last approximately 8-10 hours without setting powder. In this case, the foundation can last for a night party or a full day at the office without any touch-ups. In addition, many reviews have also indicated that the product is transfer-proof.

Sweat and water-proof foundation

If you live in a humid environment, you know that having a sweat-proof foundation in your makeup kit is a must. The Pro Filt’r Foundation does not bulge, move, or crease at all regardless of the heat. This is also a plus for those who often participate in physical activities.


Not good for dry skin

Customer reviews show that people with dry skin do not think that the foundation is up to par. Instead of providing a smooth coverage, the product will settle and result in the creation of dry patches. Fine lines in unwanted areas will become more noticeable, affecting the appearance of skin texture.

Colors change due to oxidation

Some YouTubers, such as Sophdoeslife and Milani Gold, have tried the Pro Filt’r Foundation and noticed that the product tends to oxidize towards an orangey tone. Although the foundation is water-based, the shades will turn darker on the skin after drying fully.

Not enough cool-toned shades

The Pro Filt’r Foundation shades are often warm-toned. When examining the color range, the lighter shades tend to have more of a yellow or orange undertone. In one review, a customer who purchased the 230 shade wrote that the foundation itself is too neutral for someone who has a cool undertone to their complexion. 

So, should you upgrade your foundation?

Customers who have warm undertones and an oily or normal skin type are more likely to benefit from the Fenty Pro Filt’r Soft Matte Longwear Foundation. 

Since most of the foundation shades have a yellow or golden tone, customers with a warmer or neutral overcast have more options than others. Even if the product darkens when oxidizing, individuals can just purchase a shade lighter than their actual skin tone. Regardless of the change in foundation color, the shade undertone will be similar. Thus, customers with warm undertones may find a matching foundation shade easier than those with cool undertones. 

In addition, the product is more beneficial for customers who have oily, normal, or combination skin. For those who are suffering from dry skin but still want to purchase the foundation, the best tip is to exfoliate and moisturize before application. This will ensure that the foundation will not emphasize dry patches and texture as much. 

Furthermore, the foundation’s durability and longevity are key factors for purchasing decisions. Since summer has arrived, having a sweat-proof foundation is now more important than ever. After all, we do not want our foundation to be dripping in the sun!

Overall, the Pro Filt’r Soft Matte Longwear Foundation from Fenty Beauty is innovative in terms of its formulation and promotion of diversity. However, just like any other foundation, the product suits some skin types more than others. Therefore, before switching to the Pro Filt’r Foundation, consider the products that work or do not work for your skin. Keep your preferences in mind and test the product before purchasing. Never, ever hoard foundation products just for the sake of it. 

Featured image via FENTY BEAUTY Instagram


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